Tuesday, March 4, 2008

The Moniker Family is pleased to announce the birth of their beautiful suit...Prince & Mercer!

I believe everyone has a baby in their lives.

For example, in the past few months two of my friends have had baby girls. Beautiful little girls, Noa and Sophie.

Last year my sister-in-law had a baby boy, Jackson. So cute.

I’ve got another nephew and a niece, Davis and Victoria. They were babies once.

And, of course, everyone wants to know when my husband and I are going to add to the brood. I get asked this question constantly by friends, family, even co-workers as I’ve achieved a “certain age” (read: over 30).

Then there’s those who consider their pets babies of the family.

Others have sacred collectibles considered babies. For others it’s the first run of a collection, signed manuscripts…anything goes where babies are concerned.

For us at Moniker, our baby is Prince and Mercer because it was the first suit we “birthed” into our collection.

Here’s the birth announcement:

The Moniker Family is pleased to announce the birth of their beautiful new baby boy, a suit named Prince and Mercer.

The suit is named Prince and Mercer after an intersection in New York’s historic SoHo district. The cast-iron architecture, seen on nearly 250 structures in SoHo, creates the largest collection of cast-iron architecture in the world. Looking up from the corner of Prince at Mercer will reveal one of these fantastic buildings.

SoHo was originally known as the Cast Iron District and lined with cobblestone streets. Looking down at the corner of Prince and Mercer will reveal an original cobblestone street, one of the very few that remain unpaved in SoHo. The corner of Prince and Mercer is a place to see the young, hip, original, commercial and historic, but above all else, a place to be seen - fashionably.

Prince and Mercer should should be worn by an über cool, young hipster, just like the men seen standing on this NYC corner. But take note hipsters, this suit is not appropriate for the office. For best results, wear a ventless jacket while standing, such as on a windy SoHo street corner with the collar turned up, or circulating at a penthouse cocktail party. European men have been wearing this cut of suit for years.

Our baby, Prince & Mercer, needs a good home.

The Prince & Mercer man is understated smooth with a metropolitan edge. He wears his suit and walks with confidence, even if the streets beneath his feet are uneven cobblestone. The Prince & Mercer man is as much a bad boy as he is a gentleman…a gorgeous and dangerous combination. An institution unto him self, the Prince & Mercer man is a man to be seen – fashionably late, naturally.

Prince & Mercer is ready to come home with you today.

Make Prince & Mercer your baby.

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